Bryan’s academic background

My Degree in Psychology

In Sales, it was meaningful as I learned to ask the right questions, listen actively, and recognize interests that translate into buying signals. Once identified, I leveraged persuasion principles such as reciprocity and the foot-in-the-door technique to build trust and close deals 

Whereas, in Customer Support, psychology allows me to approach clients with empathy, defuse frustration, and use conflict resolution skills to transform a negative experience into a positive one. Moreover, constantly using feedback to nurture my approach.

Across both areas, I applied my psychology abilities to read subtle clues—such as tone, words, or behaviours. Then, I adapt my interpersonal communication style to the client’s mindset. This makes conversations more natural, effective, and client-centred.

My MBA

Although I gained relevant experience in my career, my MBA has provided me with a solid foundation in business strategy, project management, and leadership.

Which I have applied across different roles and industries. I have learnt to segment a big picture into small feasible projects aiming towards a final goal.

In Strategy Consulting, it has helped me structure market analysis, financial forecasting, and business planning. To support growth and successful decision-making.

In Project Management, it has given me the tools to oversee complex initiatives, manage stakeholders, and ensure timely delivery while keeping risks under control.